Future of BBA Graduates in the Age of AI and Digital Transformation
As the interest of the young generation grows in favor of entrepreneurship and business management, a fear for the future of BBA graduates also increases. This fear is driven by the takeover of AI and digital tools in tons of manual tasks across various industries. However, the suspicion of these tools replacing BBA graduates in their jobs can be put aside, giving this fear a rest.
The running of a business cannot entirely depend on machines. However, it can always benefit from the coordination of humans and machines. This coordination results in a positive impact of AI on BBA careers along with the shift to digitalization.
The Positive Impact of AI on BBA Careers
After a student graduates with a BBA degree, they come to various roles where they get a chance to handle. Among such roles, there exist a variety of tasks that can be done smoothly with the assistance of AI or any digital tools, hence making their use create a positive impact in every sense. The following are some functions of AI in a BBA graduate’s career:
1. Automation and Operational Efficiency
In the present, several professional tasks consume an ample amount of time, but they don’t need to. These tasks can be completed through automation with AI to increase an individual’s focus and efficiency on other important tasks. Examples of tasks that can be completed by AI include:
- Data Entry and Processing
- Report Generation
- Customer Support
- Scheduling Anything
- Inventory Management
2. Supply Chain Optimization
The entire functioning of the supply chain of a business needs to be seamless, and machine learning algorithms can help in exactly that. The following are some tasks in supply chain optimization that can be done with virtual assistance:
- Predicting Demands
- Managing Inventory
- Optimizing Delivery Routes
- Reduce Waste
3. Insights into Customer Behaviour
Every business has a base of target customers, with a vast amount of their data just lying on the internet. AI tools can analyze this data in a few seconds and put it into the hands of an individual for their interest. Their insight into customer behavior involves analyzing:
- Purchase History
- Browsing Behaviour
- Product/Service Feedback
- Social Media interests
4. Marketing
No business can run well without marketing. Where the human mind fails to think of effective marketing campaigns, AI tools succeed in doing so. For marketing tactics already being followed, AI can be an important part of the process. Here are some roles suitable for AI tools in marketing:
- Writing Emails for Marketing
- Ideating Social Media Ads
- A/B Testing of Campaigns
- Suggesting Personalized Marketing Ideas
Conclusion
In the future of BBA graduates, AI and digital tools have a huge role to play. Their rising role is unavoidable but surely adaptable with a clear pathway of how the business, in its entirety, should function. However, coexistence with AI is only possible for those people who are capable of having these digital tools work in their desired way.
If you are someone who wishes to pursue a BBA with the best curriculum possible and go on to have a remarkable career, no matter the impact of AI on BBA careers, then AIMS IBS is your place to be. We at AIMS IBS, Bangalore, one of the best business schools you can find, provide BBA courses at an affordable fee. The candidates pursuing BBA are guided by a faculty full of experts working to hone beginners into the best professionals in their aspired field. Join AIMS IBS, Bangalore, to pursue a BBA and see your dreams come true as quickly as you want them to.
FAQs
Q. Can AI replace BBA?
In the present and the near future, AI cannot replace BBA and the role of humans, such as working strategically, creatively, and ethically, in the future of BBA graduates and their careers. However, AI can change the way humans work in their daily lives and show improvement in the speed and efficiency of operations.
Q. Can a BBA student learn AI?
Yes, BBA students can learn about AI and its use in their professional life to hone themselves and future-proof their careers.
Q. How to prepare yourself for an AI-driven world?
To prepare yourself for survival in an AI-driven world, you need to develop technical, soft, and industry-specific skills. The blend of these three kinds of skills teaches you how to apply the use of digital AI tools, how to make them understand your requirements, and what to use them for.
